I’m down in Montgomery, Alabama right now visiting Legal Counsel Justin, and yesterday we meandered into the local Bass Pro Shop to get in touch with our outdoorsy sides.  I got in touch with my outdoorsy side by buying a pair of fingerless gloves (late-season football games and local ice arenas can get cold), and as I was on my way to the front of the store to pay for the gloves, I spotted a product display with a curiously redundant product name and slogan:

I could understand that slogan if the product name was vague and esoteric, but the intended use of a product named “coldgear” seems obvious enough to render clarification unnecessary … unless they were afraid that potential customers might think it was gear for when you have a cold, rather than gear for when it’s cold.